1. Introduction & Scope
LSN Live Shopping Network LLC d/b/a Kova ("Kova", "we", "us", or "our"), a Delaware limited liability company, provides always-on live commerce solutions, dedicated studio production, creator talent management, and multi-platform broadcasting services for direct-to-consumer (DTC) and enterprise brand partners.
This Privacy Policy outlines our standards and practices regarding the collection, use, retention, and safeguarding of information obtained through our website at onkova.com, our consultation booking workflows, client portals, and any affiliated digital services (collectively, the "Services").
By accessing or using our Services, booking a discovery consultation, or interacting with our brand touchpoints, you acknowledge that you have read and understood this Privacy Policy. If you do not agree with our practices, please discontinue use of the Services immediately.
2. Information We Collect
We collect information to provide, coordinate, and continually optimize high-conversion live commerce broadcasting and consultation services. The categories of information we collect include:
A. Information You Voluntarily Provide to Us
- Discovery Consultation & Booking Details: When you schedule a discovery call with our channel lead team, we collect your full name, work email address, company or brand name, product category (e.g., Beauty, Fashion, Home, Electronics), monthly online revenue range, and preferred meeting time and timezone.
- Commercial & Onboarding Communications: Information submitted when corresponding with our production managers, technical onboarding specialists, or studio directors via email, web forms, or virtual meetings.
- Billing & Corporate Invoicing: Corporate tax identifiers, accounts payable contact info, business billing address, and payment information processed via PCI-DSS compliant payment gateways.
B. Information Collected Automatically
- Device & Telemetry Data: IP address, browser type and version, device hardware specifications, operating system, localized language preferences, screen resolution, and network connection characteristics.
- Usage & Interaction Data: Timestamped records of page views, dwell duration, referring URLs, interaction with interactive demo components (such as the booking flow and language selector), and scroll depth telemetry.
C. Platform & Commerce Data (Brand Partners)
For brand partners engaging Kova for broadcast production, we may receive authorized analytics and performance metrics via platform APIs (e.g., TikTok Shop Seller Center, YouTube Shopping, Whatnot, Amazon Live, or Shopify CRM integrations). This data is processed strictly in accordance with our Master Services Agreement and respective platform developer policies.
3. How We Use Information
We process personal and operational data for the following legitimate business purposes:
- Operating Live Broadcasts: Designing bespoke studio sets, scheduling trained host rotations, coordinating multi-platform simulcasting, and synchronizing live customer orders with brand partner CRMs.
- Scheduling & Conducting Consultations: Delivering calendar invites, sending reminder notifications, and preparing customized channel projections based on your catalog and margin profiles.
- Performance Optimization: Analyzing viewership retention curves, engagement rates, and hourly sales patterns to maximize conversion during live broadcast windows.
- Security & Abuse Prevention: Verifying domain legitimacy, preventing malicious bot activity, protecting site infrastructure, and enforcing our Terms of Service.
- Compliance & Legal Obligations: Fulfilling tax reporting requirements, maintaining auditing trails, resolving commercial disputes, and complying with statutory mandates.
4. Data Sharing & Third Parties
We do not sell, rent, or trade your personal information. We disclose personal data solely in the limited circumstances described below:
- Service Providers & Infrastructure Partners: We engage verified third-party vendors for secure cloud hosting, content delivery networks (CDNs), calendar synchronization, transactional email delivery, and CRM tooling. All vendors are bound by strict Data Processing Agreements (DPAs).
- Streaming Platforms & Commerce Partners: When authorized by brand clients, we exchange required operational tokens and stream keys with streaming destinations including TikTok Shop, YouTube, Whatnot, and Instagram.
- Corporate Reorganization: In the event of a merger, acquisition, financing due diligence, reorganization, bankruptcy, or sale of company assets, information may be transferred as a business asset under confidentiality assurances.
- Legal & Regulatory Disclosures: We may disclose information if required by law, subpoena, warrant, or governmental request, or to protect the rights, property, and safety of Kova, our users, or the public.
6. Data Retention & Security
We enforce rigorous technical, organizational, and physical safeguards designed to prevent unauthorized access, accidental alteration, disclosure, or destruction of your personal data.
All transmissions across Kova web services are encrypted using Transport Layer Security (TLS 1.3). Sensitive records are encrypted at rest using AES-256 encryption. Access to production systems is restricted on a least-privilege basis with mandatory multi-factor authentication (MFA).
We retain personal data only for as long as necessary to satisfy the purposes set forth in this policy, complete our contractual commitments with brand partners, or fulfill legal, accounting, and reporting requirements.
7. European Privacy Rights (GDPR & UK GDPR)
If you are an individual located within the European Economic Area (EEA) or the United Kingdom, you hold specific statutory rights under the General Data Protection Regulation:
- Right of Access: Request a copy of the personal data we hold about you.
- Right to Rectification: Request correction of inaccurate or incomplete personal records.
- Right to Erasure: Request the deletion of your personal data ("Right to be Forgotten"), subject to legal retention duties.
- Right to Restrict Processing: Request temporary restriction of processing under certain contestations.
- Right to Data Portability: Obtain your personal records in a structured, commonly used, machine-readable format.
- Right to Object: Object to processing grounded in legitimate interests or direct marketing outreach.
To exercise any of these rights, please contact our Data Protection Team at legal@onkova.com. We respond to all verified requests within thirty (30) days.
8. California Privacy Notice (CCPA & CPRA)
This section provides required supplemental notices for residents of California under the California Consumer Privacy Act and California Privacy Rights Act:
- Categories Collected: Identifiers (name, email, IP), Commercial Information (consultation details, brand categories), and Internet/Network Activity.
- No Sale or Sharing: Kova does not sell personal information or share personal information for cross-context behavioral advertising.
- Your Rights: You have the right to know, delete, correct, and non-discrimination for exercising your CCPA rights.
9. International Data Transfers
Kova is headquartered in the United States, and our computing infrastructure is distributed across secure cloud data centers located in the US and globally. When personal data originates from the EEA, Switzerland, or the UK, we implement standard contractual clauses (SCCs) and adequacy measures approved by the European Commission.
10. Children's Privacy
Our Services are business-to-business tools intended solely for commercial brand representatives, enterprise clients, and adults aged 18 and older. We do not knowingly solicit or collect personal information from children under the age of 16. If we learn that a minor has provided personal details, we will promptly delete such records.
11. Changes to this Policy
We may periodically update this Privacy Policy to reflect operational enhancements, new studio capabilities, or evolving legal frameworks. When updates occur, we will revise the "Effective Date" at the top of this page. Significant revisions will be highlighted with prominent on-site notice.
12. Contact & Data Protection Officer
If you have questions, inquiries, or requests regarding this Privacy Policy or our data management protocols, please reach out to our legal and data protection team:
A Delaware limited liability company
Attn: Data Protection Officer
Email: legal@onkova.com
Website: onkova.com