Kova
Always-on live selling

Sell live all day.
Own the customer.

We build, staff, and run 24/7 live selling channels for brands. TikTok, Whatnot, YouTube, and Instagram for reach. Kova for the part you keep: the customer data and the relationship.

See how a channel runs
Streams to
Kova
Every platform you can go live on, plus your own Kova channel
Live
12.4Kwatching · Hour 20 of 24
Jordan M.New customer saved to your CRM
Hosts on rotationCast, trained, and scheduled by us.
401bought from this live
Channel operationsBrand takeoversHost castingStudio productionShow strategyClips and cutdownsFirst-party dataChannel operationsBrand takeoversHost castingStudio productionShow strategyClips and cutdownsFirst-party data
Full-service live commerce

One team runs the whole channel

Hosts, studio, schedule, catalog, clips, and reporting. You approve the plan; we hold the channel open.

01

24/7 channel operations

Hosts, run of show, moderation, and QA around the clock. The channel opens and it stays open.

Always on → always selling
02

Brand takeovers

We take the channel for a launch, a weekend, or a season and run it end to end in your brand's voice.

Your brand → our operators
03

Studio & production

Sets, lighting, sound, and switching built for conversion. Multi-cam shows that hold attention past the first minute.

Set → switch → sell
04

Host casting & training

We cast the faces, script the beats, and coach the sell until the product story lands on the first take.

Casting → coaching
05

Show strategy & programming

A schedule with a reason behind it: formats, hooks, offers, and the hours your buyers are actually awake.

Schedule → format → offer
06

Content production

Every live hour becomes clips, shorts, and cutdowns that go back out to the feed the same day, pointed at the next show.

Live → clips → back to live
Also in the channelCreator & affiliate campaignsShop setup & catalog opsFirst-party data & CRMAnalytics & attribution
Why Kova

Rent the reach. Own everything else.

The same show runs on every live platform and on your Kova channel. The platforms keep you discoverable. Kova keeps the customer, the data, and the relationship after checkout.

One production, every feed
The same hosts, set, and run of show broadcast to every platform and to Kova at once.
Reach and retention together
New buyers arrive on the platforms, come back on Kova, and get counted once.
One report
Hour-by-hour performance across every channel, in a format your finance team accepts.
Inside the partnership

What operators tell us

“We were running four lives a week and calling it a channel. Now it runs all day and our team didn't grow.”
HHead of ecommerceDTC beauty
“The list is the difference. Every live buyer shows up in our CRM the next morning, not in someone else's dashboard.”
FFounderSupplements
“Our best hour used to be a paid placement. Now it's whichever hour the host is on.”
VVP growthEnterprise home goods
“One production team, two channels, one report. That's the whole reason we signed.”
MMarketing directorApparel
How it works

Three steps from first call to first live hour.

Most brands are on air within weeks of the discovery call. Nothing ships before the plan is priced and approved.

01

Book a discovery call

We go through the catalog, the margins, and the hours worth being live. Thirty minutes, no deck.

30 minCatalog reviewMargin check
02

Get your channel plan

Schedule, hosts, formats, offers, and what lands on each platform versus your own channel. Priced before anything ships.

Week 1–2ScheduleHost lineupPricing
03

Go live, stay live

We run the channel, read the numbers every day, and keep the hours that convert. You keep the customers.

OngoingDaily reportingYour CRM
Ready when you are

Sell live. All day. On your terms.

Tell us what you sell and how you sell it now. We'll come back with the channel plan and what it takes to hold it open.

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